Celebrate the incredible journey of China’s most devoted youth as the greatest athletes in the world push 30 individuals to the limit. Whilst sharing their stories through exhilarating weekly shows proves to the next generation of players that the ability to Rise is in all of us.
To serve this need, we broke the rules of an inflexible CMS by creating a template that can be easily updated for all phases.
Site Link: http://nikerise.qq.com/
Client: Nike Basketball
Role: User Experience Designer